Fitness apps track everything — but they don't make you compete. They don't make the work feel like it matters beyond a closed loop. We built BTME because accountability changes everything.
Tracking your steps is meaningless if there's no consequence for stopping. We identified three core failures in the existing fitness tech landscape.
Closing rings and hitting streaks feels good briefly — but there's no competition, no ranking, no one to beat. The data disappears into a feed.
Current apps celebrate activity but don't penalize inactivity. Real fitness has consequences. Your score should reflect when you stop showing up.
Social features on existing apps are passive — likes on a run, a shared photo. There's no live competition, no ranked leaderboard, no reason to go harder.
One number that reflects your real current fitness. It rises with consistent effort and decays with inactivity. It's honest. You can't fake it.
Every workout is implicitly a competition. You're ranked globally and locally in real time. Every session shifts your standing against fellow athletes.
Skip a week, feel the slip. BTME's scoring engine penalizes inactivity just like real fitness does. Your score is a live measure of your current state.
Create a leaderboard for your gym, your team, or your company. Internal accountability with external global rankings. Both live in the same app.
No new hardware. Apple Health, Google Fit, Garmin, Whoop — BTME plugs into what you already use and applies a competitive layer on top.
Not a 30-day challenge. Not a streak. A permanent, living performance score that follows you for years. It's your athletic identity, quantified.
| Feature | BTME | Step Trackers | Strava | MyFitnessPal |
|---|---|---|---|---|
| Long-term performance rating | ✓ | ✗ | ✗ | ✗ |
| Global competitive leaderboards | ✓ | ✗ | Partial | ✗ |
| Score decay for inactivity | ✓ | ✗ | ✗ | ✗ |
| Private group competitions | ✓ | ✗ | ✓ | ✗ |
| Multi-integration (Apple/Garmin/Whoop) | ✓ | Limited | Limited | ✓ |
| League tier system | ✓ | ✗ | ✗ | ✗ |
| Free to use | ✓ | ✓ | Partial | Partial |
We believe competition is one of the most powerful fitness tools available — and it's been missing from your phone.
BTME is the platform that finally brings it. Not the competition of a weekend race or a scheduled challenge. The constant, live, real-time competition that makes elite athletes train the way they do — because the scoreboard never stops.